More from Elliot Crane
guide
Casino Link Building: The Complete 2026 Guide
A founder-level breakdown of casino link building for 2026, how many backlinks operators actually need, how to buy them safely, and how to tie every link back to deposits instead of vanity metrics.
guide
The Perfect Anchor Text Ratio for Casino Backlinks (Data-Backed)
A data-backed breakdown of the anchor text distribution that keeps casino and sportsbook backlink profiles ranking in 2026, straight from an agency that measures SEO in deposits, not vanity metrics.
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Google Gambling Penalty Recovery: Step-by-Step for Operators
A step-by-step gambling penalty recovery framework from an operator-side SEO who's rebuilt casino and sportsbook rankings after manual actions and algorithmic hits, built to restore deposits, not just traffic charts.
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Slots SEO: Ranking Slot Review & "Real Money Slots" Pages
A field-tested framework for ranking slot review and real money slots pages in 2026, built on content architecture, link velocity and E-E-A-T signals that convert traffic into deposits, not just rankings.
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NFL Playoffs & Super Bowl SEO: Capturing Peak Betting Search
Rankings for Super Bowl week are worthless if they don't convert. Here's the timeline, link structure and measurement framework I run for operators who want NFL playoff and Super Bowl search to show up as deposits, not just impressions in GSC.
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Doorway Pages & Cloaking in Gambling: The Risk Calculus
A frank breakdown of geo-cloaking and doorway pages in gambling SEO, how the tactic works, what Google's detection stack costs you in deposits, and where compliant geo-routing actually pays off.