More from Marcus Vale
guide
Sportsbook SEO: Ranking a Betting Site for the 2026 NFL Season
A link-strategist's breakdown of what it actually costs, in dollars and months, to rank a sportsbook for NFL betting terms before kickoff 2026, backed by our Link-Price Index data on 2,000+ placements.
guide
Niche Edits for iGaming: What They Are and When to Use Them
A pricing-backed, risk-graded look at niche edits for casino and sportsbook link building, what they cost, how to vet them, and where they fit against guest posts, PBNs and link insertions.
guide
Parasite SEO for Gambling: What Still Works After the Crackdown
The Forbes/USA Today-style parasite play is dead. What replaced it is smaller, faster, and disposable, here's what still ranks for gambling operators in 2026, and what will get you a manual action.
guide
Expired Domains for Casino SEO: Find, Vet & Restore Them
A field-tested breakdown of how operators source, vet and restore casino expired domains in 2026 without walking into Google's expired domain abuse policy.
guide
Magic Links / Link Pies for Gambling Explained (2026)
A working breakdown of magic links and link pies for gambling operators, what the tiers actually do, what they cost in 2026, and where the structure breaks.
landing
The Sportsbook SEO Content Calendar: Mapping Fixtures to Rankings
A sportsbook SEO content calendar built on keyword volume alone misses the 10-21 day windows where betting search demand actually spikes. Here's how I map link budgets, publish dates and redirects to the real fixture list.
case-study
Super Bowl LXI SEO Case Study: Capturing Championship Betting Traffic
A breakdown of the exact link-building sprint, anchor text ratios and cost data we used to rank a regulated sportsbook's Super Bowl LXI prop bet pages before the traffic spike hit.